The brand’s first color cosmetics launch is pretty and pink.
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Hailey Bieber is expecting a babyand a brand newRhodeblush.
But a closer inspection revealed a never-before-seen Rhode product poking out of her overalls pocket.
Reason being: Its the first launch in the new color cosmetics Rhode range.
The company shared a photo of the uncapped product.
Its pink and comes off as ablush.
Rhodes CEO, Melanie Bender,confirmed earlier this yearthat the brand would expand into color cosmetics.
Rhode shared a photo of the opened product on Instagram.
Despite this knowledge, fans have taken the new product tease to mean something more.
Is she confirming it’s a girl?
OMG, one user wrote, surmising that the hue indicates Biebers babys gender.
Too much pink, its literally a girl, another added.
Are the commenters on to anything?
Theres no word from Biebers camp, so followers will have to wait and see.
In the meantime, stock up on Rhode staplesand stay tuned for more information on the blush drop.
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