From memes and manicures to political iconography, this shade of green is taking over the world.
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Ascolor trendsgo, brat green lacks the sunny optimism ofbutter yellowand the mass-market appeal ofhot Barbie pinkor yummycherry red.
But even so, #BratGreen has gone ultra-viral.
Search the shade on Instagram, and the 2.6 million tagged posts will tint your phone screen green.
Charli XCX posing with her ‘Brat,‘the highest-rated album of 2024 so far onMetacritic.
Andbrat summeris just the beginning, with the fashion world brewing its own form of vile green.
Bratgreen at McQueen by Sean McGirr, Jason Wu, Brandon Maxwell, Fendi, and Gucci.
If the color distresses you, well, thats the point of such an off-putting shade.
Prada’s Fall 1996 collection in all of its “Ugly Chic” splendor.
Now, Charli has done the same.
Like the unpleasantness of Miuccia sludge, brat green causes a reactionas does all good fashion, right?
To them, the best outfits are the ones that garner stares and double takes on the sidewalk.
Love it or loathe it, brat green is here to stay.
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You’ll look just as great as you smell.
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